Ultimate Member is a popular WordPress membership plugin that comes in a free core version and a number of premium extensions.

If you’re using Ultimate Member to grow a loyal community of engaged members, you’re probably looking to use MooSend to better connect with and organize those users.

With WP Fusion, you can connect Ultimate Member to MooSend so that you’re able to sync WordPress members with MooSend (and the custom fields that you’ve added with Ultimate Member).

You can also apply tags in MooSend based on the Ultimate Member registration form that a person used and link WordPress user roles with MooSend tags to automatically give members a certain role when you apply a tag in MooSend.

Using WP Fusion to set up your Ultimate Member — MooSend integration is easy. All you do is install WP Fusion on your WordPress site and then authorize your site with MooSend:

And that’s it! WP Fusion will start automatically syncing Ultimate Member users with MooSend and you can also set up other rules to apply tags and sync custom field information.

Sync Custom Fields With Your CRM

If you’re using Ultimate Member to create custom user profile fields, you can map those fields to fields in MooSend so that you’re able to sync information whenever a user registers or updates their profile:

Apply Tags After Registration

With Ultimate Member, you can create different registration forms for different situations. When you add WP Fusion into the mix, you can also apply a tag to users in MooSend based on the specific registration form that people use:

Link User Roles With Tags (or Deactivate Accounts)

WordPress user roles let you control what permissions a user has on your site.

With WP Fusion, you can link a user role to a tag in MooSend so that a member is automatically granted a new user role when you apply that tag in MooSend.

Essentially, this lets you control a user’s access and permissions on your WordPress site from MooSend:

If you remove the tag from the user, they’ll also lose that user role and be downgraded to the default Ultimate Member registration role.

You can also deactivate a user’s Ultimate Member account when you apply a tag in MooSend. For example, in a situation where a user’s payment failed. If you remove the deactivation tag, the user’s account will automatically be reactivated.

Control When to Sync Data

To help keep your data accurate and optimize performance, WP Fusion also lets you decide whether to:

• Update a user’s profile from information in MooSend any time that a user loads their profile in Ultimate Member.
• Wait to send data to MooSend until a user’s account is activated (either by admin approval or the user clicking an activation link in their welcome email).

With WP Fusion, you can create a deep MooSend — Ultimate Member integration to sync profile information, segment users, and even control access to your site.

Click below to learn more about why WP Fusion is the best solution to connect Ultimate Member to MooSend.