Learn how to set up a deep WordPress Salesforce integration with WP Fusion. You’ll be able to sync your WordPress users bidirectionally with Salesforce contact records, and collect data from over 100 WordPress plugins in Salesforce custom fields.
Wow, another year has already come and gone. The first version of WP Fusion was released in January of 2015, so as of this month we’ve been in business for five years. We created WP Fusion as a simple utility to synchronize UserPro membership data with Infusionsoft, and now it’s
Learn how to make the most of WooCommerce Mailchimp integration – in 2 different ways – to automate marketing campaigns, segment customers, and much more!
In this post, we’ll share six of the best WordPress CRM systems for small and large businesses alike. Then, we’ll show you how you can use WP Fusion to create a two-way relationship between your WordPress site and chosen CRM, and also connect many of your favorite WordPress plugins to your CRM at the same time.
Giving away a discount on a customer’s birthday is a great way to get people to come back to your store. With WP Fusion and WooCommerce, you can use the automation tools in your CRM to automatically grant discounts based on dates (or other criteria), and limit their usage to
Looking to use a WordPress language switcher plugin to create a multilingual site? In a world where only ~25% of the 4.3+ billion people on the Internet speak English, translating your site is a great idea. It can help you create a better user experience and reach more visitors. And,
NationBuilder is a comprehensive suite of organizational and communication tools for communities, organizations, and campaigns. WordPress is the most popular content management system in the world, powering 33% of websites. WP Fusion is a plugin that creates a deep, bi-directional connection between your WordPress website and NationBuilder instance. Let’s take
Drip, as an “ecommerce CRM”, is an excellent marketing tool for online businesses. It has built in tools for tracking conversions, lifetime values of customers, sales performance, and abandoned carts. While Drip has a great native integration with Shopify, the options for WooCommerce are pretty limited. The official WooCommerce plugin
In this post we’re going to be looking at all the ways you can use WP Fusion with Elementor to deeply integrate your website with your CRM or marketing automation system. We’ll be covering: How to capture leads with Elementor Pro Forms How to personalize site content based on a
Another year has come and gone, and it’s time again for our yearly review! We launched WP Fusion in January of 2015, so this month marks our 5th year in business (🎂!). Not only is WP Fusion open source software, but we try to bring an “open source” mentality to our
WordPress 5.0 is here and with it the powerful new Gutenberg editor. Version 3.20.1 of WP Fusion introduces a new “block” to let you control the visibility of your page content using tags. The old way (with shortcodes) The new way As you can see, using Blocks in Gutenberg is
MailChimp is one of the most popular marketing automation platforms around, and ever since WP Fusion first came out we’ve been asked about MailChimp support. Unfortunately MailChimp was a bit different from our other supported CRMs and didn’t have an intuitive way for tagging contacts. This all changed a couple
For this post we’re going to be exploring several ways to leverage marketing automation tools on your MemberPress membership site. The goals of this are twofold: To help you understand your members To help you engage with your members While we’ll be using MemberPress and Drip for the examples, these
Sometimes the best way to understand how something works is to check out a demo. This was difficult with WP Fusion, however, because WP Fusion only runs in the WordPress admin— so there’s not much to look at on a demo site. Just last week we came across WPSandbox. This
Most membership plugins use a ‘plan based approach’ to content protection. However tag based protection is becoming the norm. In this article, we look at three different membership plugins that use the tag-based approach, Memberium, AccessAlly & WP Fusion.
Over 70% of online customers add products to their cart but fail to checkout. Following up with a reminder email can significantly increase the conversion rate. In this video, we create an abandoned cart workflow using WooCommerce, WP Fusion and Active Campaign. This makes use of the ‘Abandoned Cart’ Add-On
With WP Fusion it is possible to apply tags when a user clicks on a link. This could be a button, download or any external link. The tags stored in a subscribers profile can be updated instantly allowing you to display conditional content when the page refreshes. In this video,
Collecting qualifying criteria is a great way to improve your marketing campaigns. The more specific you can be in your messaging the more likely you are to make a sale. With Gravity Forms and WP Fusion you can do this in a snap!
With WP Fusion you can restrict membership content based on a subscribers CRM tags. This can remove the need for complex membership plugins and simplify the entire process. In this video we create a basic setup using WooCommerce.
The evolving world of Marketing Automation This time last year, WP Fusion included support for ActiveCampaign, Infusionsoft, Ontraport, Drip, and ConvertKit. At the time, it seemed like we’d covered everything worth connecting to in the marketing automation space. Fast forward one year, and things have really changed. Marketing automation tools
