Caching

Overview

WP Fusion generally works well with caching and cache plugins, because most of its functionality is tied to logged in users, and logged in users (normally) aren’t cached. But there are some exceptions:

Auto login

If you’re using auto-login links to unlock content for contacts who follow a tracking link, you’ll need to make sure that any dynamic pages are excluded from caching. Or you can create a cache rule to bypass caching when the auto-login cookie is set. That cookie is named wpf_contact.

Lead source tracking

WP Fusion’s lead source tracking uses cookies to keep track of a visitor’s UTM variables and referrer. If the visitor later registers an account or makes a purchase, these values are sent to your CRM along with the contact data.

Because many cache plugins prevent cookies from being set, you’ll need to create a cache exclusion for these cookies. The two cookies are wpf_leadsource and wpf_ref.

Return after login

WP Fusion includes an setting that can track when a user gets redirected away from a restricted page, and redirect them back to that page after they’ve logged in.

To do that it sets a cookie, which can be blocked by caching. If you have trouble with Return After Login, try adding a cache exclusion for the wpf_return_to cookie.