Ecommerce Tracking Overview

Overview

WP Fusion already connects your ecommerce platform to your CRM, allowing you to create contacts and apply tags when products are purchased, but only contact data is transferred, not the transaction details for each purchase.

Our Ecommerce Addon, available to Plus and Professional license holders, builds on this functionality by letting you create separate order records in your CRMs ecommerce platform, including products purchased, coupons and discounts used, shipping, and taxes.

How it Works

Using this addon you can keep track of ecommerce data in your CRM alongside each contact record, allowing for greater flexibility in creating campaigns and automations, as well as using your CRMs reporting tools to monitor your sales performance.

This addon currently works with Infusionsoft, ActiveCampaign, Ontraport, AgileCRM, and Drip, but we’re planning to expand on this as our list of CRM integrations grow.