If you’re using the EDD Recurring Payments extension, WP Fusion provides additional options for applying tags based on changes in a user’s subscription status.
You can then use these tags to trigger automation sequences in your CRM to remind users to update their credit card information, offer discounts on subscription renewals, or anything else you like.
Tags for price variations
For more granular control, WP Fusion also lets you apply tags when a subscription status changes for a specific price variation. See the screenshot below for an example.
Subscription Status Changes
WP Fusion will apply and remove tags depending on changes in a user’s subscription status. That logic works like:
- If an active subscription is either set to Completed, Failing, Cancelled, or Expired, and Remove Tags is checked, the tags applied with the original purchase will be removed. This includes the tags applied for the price ID (if applicable).
- If a subscription is in any status other than Active (Cancelled, Failing, etc.) and the status becomes Active again, the tags for all the other statuses will be removed. The tags applied with the original purchase will be re-applied if the user doesn’t already have those tags.
- If a subscription changes between any two statuses that aren’t Active, the tags will be applied for the new status, but no tags will be removed.