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Brevo Event Tracking

  • Last updated on July 31, 2023

#Overview

Using WP Fusion you can track events from supported plugins in Brevo.

For an overview of event tracking in Brevo in general, see this link.

The Event Tracking addon currently supports the following plugins:

#How it works

When an event is tracked in a supported plugin, it will be recorded to the WP Fusion activity logs, and sent to the corresponding person’s contact record in Brevo.

Tracked events will then show up in the Brevo automation logs, and can be used as trigger and conditions in automations.

#How it looks

Events are displayed in the Brevo automation logs, under Automation » Logs. You can click on each event to expand it and see the event properties.

Screenshot of a web analytics dashboard displaying event logs, enhanced by WP Fusion CRM integration. It includes event types, creation dates, sender email addresses, IP addresses, and message IDs. The filter shows a date range from 07-25-2023 to 07-31-2023.

Events can also be used as triggers in your automations.

Screenshot of a workflow event setup showcasing WP Fusion CRM integration. It includes options for starting conditions and selecting specific conditions like Contact attrit with values total, More than, 100, status, and Equal to, showing processi. An OK button is at the bottom.

You can use event properties to filter your triggers based on the passed value (for example the order total and status, in the screenshot above).

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