How to Connect Drift to WordPress

In this video, you will learn how to install WP Fusion and set up a direct connection to your Drift account.

To get started install and activate the plugin, then navigate to settings -> WP Fusion.

From the ‘Select Your CRM’ dropdown choose ‘Drift’.

To enable the connection we need to authorize with Drift and generate access keys for your website.

Screenshot of the WP Fusion CRM integration Settings page. It shows options for API Configuration with a dropdown for selecting CRM, set to Drift. A blue Authorize with Drift button is present, along with a field to enter a license key and a Save Changes button.

Authorize AppThe authorization screen for installing WP Fusion CRM integration with Drift outlines permissions like accessing contact information, reading contacts/leads, and modifying contacts. Two buttons at the bottom say Cancel and Authorize App.

WP Fusion will now establish a direct connection to your Drift account and import your tags and custom fields.

To finalize the process click on ‘Save Changes’

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