How to Connect NationBuilder to WordPress


In this guide, you will learn how to install WP Fusion and set up a direct connection to integrate your WordPress website with your NationBuilder account.

To get started install and activate the WP Fusion plugin, then navigate to Settings » WP Fusion.

From the ‘Select Your CRM’ list choose ‘NationBuilder’.

Once you’ve entered the Nation Slug, click ‘Authorize with NationBuilder’ to initialize the connection.

Once the connection is completed, click Save Changes below to save the changes.

That’s it! Your site is connected, and new WordPress users and customers will automatically be synced with NationBuilder in real time.


Using webhooks in NationBuilder workflows and triggers, you can automatically sync tag changes and contact updates from NationBuilder back to WordPress. You can even import new users based on NationBuilder contacts.

For more information, see the documentation on NationBuilder Webhooks.

#Enhanced Ecommerce

WP Fusion’s Enhanced Ecommerce Addon (available for Plus and Professional license holders) supports sending ecommerce transaction data as Donations to your NationBuilder account for sales made in WooCommerce and other popular ecommerce plugins.

Tracking codes are displayed in the donations list in NationBuilder
Donor badge is displayed on the Person record in NationBuilder
Donations are displayed on the Person details view

For more information, see the documentation on NationBuilder Enhanced Ecommerce.

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