Documentation

Plugin Integrations

These features require a

Personal

license of WP Fusion

Most of WP Fusion’s functionality is achieved via integration with other plugins. Depending on what plugins you have active on your site, different options for applying tags and syncing data will be available.

Membership

Sync members with your CRM, segment them based on membership level, and trigger automations based on registration date, last login, subscription status changes, and other events.

Ecommerce

Sync customers with your CRM and segment them based on product purchases and subscription statuses.

Learning Management

Sync students with your CRM and create engagement campaigns around enrollments, lesson progress, and quiz scores, while personalizing course content.

Lead Generation

Automatically create new contact records in your CRM when a form is submitted with any of the leading WordPress form plugins.

Page Builders

Show and hide elements in your page builder using tags and segments in your CRM.

Events

Sync event details, venue, and attendees to your CRM and send date-based reminder and followup automations.

Multilingual

Sync customer language preferences to your CRM to personalize your email and SMS marketing.

Gamification

Segment contacts in your CRM based on badges or points earned in WordPress, and automatically grant achievements using logic and workflows in your marketing automation tool.

Forums

Create members-only communities by protecting forums and topics using tags and segments in your CRM.

Other

Sync affiliate details with your CRM, trigger popups based on tags, sync users between sites, and more.

Addons

These features require a

Plus

license of WP Fusion

WP Fusion has six addon plugins that can be installed as needed for more advanced requirements. All current and future addons are available with our Plus license or higher, and can be downloaded from your account.

Abandoned Cart Tracking

The Abandoned Cart Tracking addon lets you track abandoned carts and capture customer information before checkout is completed.

Enhanced Ecommerce

The Enhanced Ecommerce addon lets you sync data from supported ecommerce plugins to your CRM as orders, invoices, or deals (in  CRMs with sales pipelines).

Media Tools

The Media Tools addon lets you track user engagement with media on your site by applying tags in your CRM— based on starting, completing, and reaching specific timecodes within supported video players.

Logins

The Logins addon gives you tools for performing login redirects based on tags, as well as tracking login count and last login date in your CRM, and applying tags based on stale accounts.

Webhooks (Zapier)

The Webhooks addon (or Zapier addon) lets you sync data one-way to third party services based on events in WP Fusion.

Downloads

The Downloads addon provides a very simple tag-based protection option for images and files uploaded to the WordPress media library.

Developer Guides

WP Fusion was built with developers in mind. Almost any aspect of WP Fusion’s functionality can be modified via hooks. Some examples are listed here, and many more can be found in the code.

Functions

Filters

Filters allow you to modify the functionality of WP Fusion through code placed in your theme’s functions.php file.

Actions

Actions are triggered at certain points during WP Fusion’s operation. You can attach functions to these actions to run your own custom code at specific times.

Developer Tutorials

These tutorials cover some advanced ways to utilize WP Fusion’s API and internal functions. Knowledge of PHP and WordPress programming concepts required.